Computers need IP (Internet Protocol) addresses to talk to each other over the internet. Most users are familiar with the IPv4 IP address, which is made up of 32 bits, such as 123.45.678.910. There are 4.3 billion possible mathematical combinations, which isn’t as many as you might think when every device that connects to the internet requires its own IP address. This is why most providers offer a shared or ‘dynamic’ IP address. This means the IP address changes when you connect, so they can be reused or allocated to large groups of people.

However, you always have the option to choose a static IP address, which means your IP address stays the same and is reserved just for you. If you’re running a business, here are just a few reasons why a static IP address is a good idea.

Remote Access

When you have a static IP address, it’s easy to use programs such as Remote Administrator and PC Anywhere to log into your work or home PC regardless of where you are in the world. If you need to use a specific program, adjust network settings, get hold of certain files, and so on, you can do so simply.

Website Hosting

Hosting your own website comes with several advantages since it lets you respond to queries for your domain name. Of course, you need a static IP address to host a website, which is one reason why they’re so popular with successful businesses.

Run a Server

As well as running your own website, you can also run your own server when you have a static IP address. It’s a famously popular setup among gamers, but it’s also vital for businesses that expect to regularly receive large files.

Reliable VoIP Calls

VoIP stands for Voice over Internet Protocol – it means you can make and take calls over the internet instead of using a phone line. Skype and Facetime are two popular VoIP services. Using one lowers your costs, especially when you need to call abroad, and they are more reliable when you have a static IP address.

Reduced Downtime

Whenever a dynamic IP address refreshes, you run the risk of downtime on your server. This only occurs for a very short time, so it’s more of an issue for thriving businesses than at-home networks. Use a static address to remove the problem entirely.